PENHALIGON'S AND THE ROYAL COURT
As preparations begin for an extended weekend of celebration, Penhaligon’s reminisces over the history books as Her Majesty The Queen marks her 70th year on the throne. Proudly serving the Royal family throughout our 150-year history, Penhaligon’s extends its gratitude for her majesty’s unwavering dedication and service to crown and country throughout her historic reign.
Penhaligon’s connection to the Royal court spans further aback that our current monarch’s succession, even extending to the Victorian era where Mr William Penhaligon made his defining journey from a home in Cornwall to the streets of London.
HER MAJESTY THE QUEEN’S PLATINUM JUBILEE: PENHALIGON’S AND THE ROYAL COURT
Cast your mind aback, won’t you, to 1870. William opens his barber shop on Jermyn Street and proceeds to trim the tresses of many of Mayfair’s Bright Young Things. Quickly building a rapport with London’s elite, the dab-handed barber is inspired by the Turkish baths where he was resident, and creates his first fragrant concoction, the Hammam Bouquet. Clientele clamour for more and by Jove does William oblige.
Named Court Barber and Royal Perfumer to Queen Victoria, William’s ability to manifest unique and exquisite fragrance earnt him such honourable success. Upon his death, Queen Alexandra awards Mr Penhaligon his first Royal warrant.
During Queen Elizabeth II’s reign, Penhaligon’s has had the honour of adding two more Royal warrants to its name, from the Duke of Edinburgh’s in 1956 and HRH The Prince of Wales in 1988. We’re proud to have maintained a close connection to the Royal Court throughout our history and look forward to a happy and glorious future as we continue our journey to entertain the world’s nostrils with a dose of Britishness.
Further Reading
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