It's fair to say that the world is well and truly in bloom, which as you can imagine for Penhaligon's, is wonderful - as big believers that there are flowers to suit every mood. However it's not just us that believes this, it's long-established by the society of science that scent can affect cognitive function which in turn, influences our mood. Great news for us though, as we’re avid admirers of botanicals and floral fragrances. ​

Shop On

The ladies and gentlemen of science have said...​

A fragrance can awaken a thousand memories in our mind, taking us back to childhood holidays, or reminding us of a favourite relative. They have the ability to affect one’s emotions, sensuality, and feelings, transporting one to a familiar space and time - and even having a positive influence on our mood, especially if the olfactory sensors are triggered by a certain scent. ​

This is because our ability to smell is the strongest of the five senses, and in actual fact, has a direct correlation to our energy levels. The olfactory senses are linked to our emotions and can cause immediate reactions - as you now well know, a pleasant smell will therefore evoke positivity and joy.​

Penhaligon's Flower Power

Though it has small blossoms, lavender is well known to be quite powerful and can certainly have a calming effect on one's mood. The purple floret, as well as camomile, is lauded for its soothing ability.​

Gardenia and jasmine are also noted for their mood-enhancing properties. The sweet and creamy aroma of these flowers mimics their tropical habitat, bestowing a sense of bliss upon those fortunate enough to be enveloped in their aroma. ​

Even the divine rose is used to aid symptoms associated with stress. What more of a reason do you know possess for treating a loved one to a bouquet of red roses?​

Yet lilies are among the most aromatic of blooms, with a sweet fragrance - they make for a joyous arrangement that’s sure to leave one feeling energized and refreshed. ​

Perhaps more fascinating of all, studies have shown that smelling floral scents can increase our levels of compassion and kindness towards others. Quite remarkable!​

A Myriad Of Fragrances

And so, what will one choose? From the honeyed haze of Orange Blossom, to the earthy and fresh Bluebell and Lily of the Valley, a sweet, fresh, and graceful aroma. Penhaligon’s offers a myriad of floral fragrances to fill one’s world with joy. Why not pick your favourite of the bunch?​

Orange Blossom

A perfume that captures the honeyed floral haze of orange orchards in bloom. Wearing this eau de toilette is like strolling from a shaded grove into warm sunshine. Now, where did I put my Panama hat?​



If you go down to the woods today... a fragrant carpet of bluebells awaits.
Breathe deep. Citrus, hyacinth, clove. An eau de toilette reminiscent of childhood escapades in the fresh, dewy spring.​



Lacey leaves. Dappled light. Green, clean, wholesome. Lily of the Valley is as fresh and optimistic as the morning dew, grounded by notes of bergamot and sandalwood. A timeless eau de toilette.​


Further Reading

Ah, Halfeti – the jewel in Turkey’s crown. With its wonderful mix of Byzantine, Armenian, Egyptian and Ottoman heritage. And a town well-versed in trading with the world, too. Spices and so...

Read this article

It goes without saying that we are partial to a good cup of tea here at Penhaligon’s. But where did the British obsession with tea begin? We invited the founder of the Rare Tea Company, Henrietta Love...

Read this article

Just as wild animals mark their territory, a person’s fragrance extends the personal space they inhabit. Indeed, perfumes smell different depending on the wearer, so one must choose a fragrance tha...

Read this article

It’s been a few years since the esteemed Portraits family took permanent residence in Penhaligon’s stores around the world. The ever-growing Portraits fragrance collection continues to offer something...

Read this article

Have you ever paused to take in the scent of a fresh rose and felt instantly uplifted? This is no mere coincidence. Floral scents are scientifically proven to make one feel happier. A fragrance ca...

Read this article

An intoxicating smell as one enters. Unrivalled care and attention from fragrance experts. Every one of our boutiques has its hallmarks, but there is nothing more distinctly Penhaligon’s than our icon...

Read this article

Back in William’s day, any self-respecting London dandy could be found bouncing around between Jermyn Street and St. James's Street. Here, a gentleman’s every tailoring and grooming need could be tend...

Read this article

London’s Most Romantic Spots: Approved by Penhaligon’s Faint heart never won fair lady (or fair gentleman). This Valentine’s Day, it’s time to buck up your ideas and take your sweetheart on an outi...

Read this article

What a crying shame it would be to omit the telling of a tale such as this. A tale of the Prince of Perfumery. Call him William Penhaligon. He embarked on aplethora ofperegrinations. Some involved the...

Read this article

Penhaligon's is proud to introduce THE FAVOURITE The stage is set, the setting is Blenheim. The story concerns the mother of this majestic Palace. Her scent fills the Royal Quarters as gol...

Read this article